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Il Consiglio federale vuole parzialmente proibire la pubblicità per sigarette e sigari, in particolare quella mirata ai giovani, ma i produttori e i media (editori) sono contrari. Stando alle associazioni contro il fumo, le proposte del Governo non sono invece abbastanza incisive e servono a poco.
Il consigliere federale Alain Berset ha precisato martedi a Berna, presentando il progetto di legge sui prodotti del tabacco, di volere un compromesso tra le diverse posizioni.
Per l’Esecutivo non va abolita ad esempio la reclame ai chioschi o lo sponsoring di manifestazioni come open air musicali. Restrizioni sono previste per la stampa e il web.
ats/ma
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