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Swatch vuole aprire una catena di propri negozi in India, con l'obiettivo di conquistare quote di mercato nella classe media in forte crescita. Una domanda ufficiale è stata presentata al ministero del commercio, riferisce sabato il quotidiano di New Dehli “Business Standard”.
Attualmente i prodotti Swatch, che comprendono anche i modelli Omega, Longines e Tissot, sono distribuiti nel paese asiatico attraverso rivenditori multimarca.
Stando al giornale le vendite di orologi in India hanno attualmente un volume di 898 milioni di dollari, che secondo le previsioni dovrebbero salire a 2,7 miliardi nel 2020.
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